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Case Study

S5 Coupler Locks: A Rebuilt Store, New Product Images, and 700% Growth in 2025

S5 Coupler Locks makes trailer coupler locks, sold through its own online store and on Amazon. In 2025 we rebuilt that store, redid their product images, built a full Amazon storefront, and ran Facebook and Meta ads. Their sales grew 700% that year.

S5 Coupler Locks makes trailer coupler locks, sold through its own online store and on Amazon. In 2025 we rebuilt that store, redid their product images, built a full Amazon storefront, and ran Facebook and Meta ads. Their sales grew 700% that year.

About S5 Coupler Locks

S5 Coupler Locks makes durable trailer locks designed to fit most trailer coupler types: 2-inch and 2-5/16-inch couplers, gooseneck hitches, and pintle/lunette rings. Trailer owners buy them to keep their equipment from being driven off, so the store has to show each lock clearly and make it easy to find the right one.

What We Did

  • Rebuilt their online store on SquareWe rebuilt shop.s5locks.com, where customers browse the full lineup of coupler, gooseneck, and pintle/lunette ring locks and check out.
  • Redid their product imagesWe redid the product images across the store, so every lock is presented on its product page.
  • Built a full Amazon storefrontWe built their whole Amazon storefront, and their sales on Amazon grew too.
  • Ran Facebook and Meta adsWe ran Facebook and Meta ads to bring trailer owners to the store.

The Result

In 2025, S5 Coupler Locks' sales grew 700%, driven by Facebook and Meta ads, and their Amazon sales grew as well.

A product page on the rebuilt S5 Coupler Locks store, showing the new product images
A product page on the rebuilt S5 Coupler Locks store, with the redone product images.
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