Missed Call Revenue Calculator
Every unanswered call is a customer who called someone else. See what yours are costing you.
How Much Are Missed Calls Costing You?
Enter a few numbers from your phone records. Nothing is saved or sent.
Breaking down your numbers
Estimates based on the numbers you entered, not guarantees of results.
How We Calculate This
No black box. Here are the formulas behind every number.
- Calls per month = calls per week × 52 ÷ 12Weekly calls turned into an average month.
- Missed calls = calls per month × percent unansweredThe calls that never reached a person who could help.
- Customers lost = missed calls × percent of calls that become customersThis assumes missed callers would have converted at the same rate as the callers you do reach.
- Revenue lost = customers lost × value of a new customerShown per month and per year (× 12).
- Could win back = revenue lost × percent you could win backYour own estimate of how many missed calls you would turn into customers.
Estimates, not guarantees
Every result and projection on this page is an estimate based on the assumptions and numbers you enter above, using the formulas listed here. Projections are based on those assumptions, not guarantees of future results. Real performance depends on your market, offer, creative, website, sales process, and many other things, and it can be higher or lower. We don't verify the numbers you enter, and nothing here is financial or tax advice.
Missed Call Revenue Calculator FAQ
We estimate your monthly calls, take the share you miss, then apply the share of callers who would have become customers and what a customer is worth. That gives the revenue you lose each month and each year.
Any call that isn't answered by a person who can help: it rings out, goes to voicemail, hits a busy line, or comes in after hours. Your phone records or call tracking will show how many you miss.
Many will. People with an urgent problem usually call the next business on the list instead of leaving a message. Every business is different, so lower the numbers if you want a more cautious estimate.
It answers every call instantly, day or night, handles common questions, and books appointments or captures details so your team can follow up. See our AI Voice Automation service for how it works.
Want to Stop Losing Calls?
Tell us about your business and we'll go through your numbers with you, free. Tip: use the copy button above and paste your results into your message.